Comparison · US SMS marketing
Xellvio vs EZ Texting
EZ Texting is a familiar entry point for US mass texting. Xellvio covers the same campaign work and adds global delivery, deeper automation and a builder for the pages and forms behind your list.
Xellvio
Full platform
EZ Texting
US SMS marketing
- One account, 190+ countries
- Journeys, not just blasts
- Everything in one place
The short version
For simple US blasts both platforms get the job done. Xellvio pulls ahead once you text other countries, want automated journeys instead of one-off sends, or want your landing pages and forms in the same place as your campaigns.
Xellvio vs EZ Texting, side by side
| What you are comparing | Xellvio | EZ Texting |
|---|---|---|
| Countries you can text | One account sends to 190+ countries, with each country's sender rules handled inside Xellvio. | Positioned mainly around US and Canada texting. |
| Two-way conversations | Two-way inbox included: replies land in Xellvio and can trigger automations. | Two-way texting and keywords. |
| Landing pages & sign-up forms | Landing pages and sign-up forms with an AI design assistant, templates and hosted publishing. | Sign-up forms and basic pages available. |
| Automations | Visual automations triggered by sign-ups, keywords, clicks, tags, dates or list changes. | Drip campaigns and autoresponders. |
| Segmentation | Live segments on behaviour, location, spend or any custom field. | Varies by plan — check their current plan pages. |
| Reporting | Delivery, clicks, opt-outs and spend per campaign, per country and per message part. | Campaign-level reporting. |
| How you pay | Top up credits and pay per message part at the destination country's rate. | Monthly plans with message allowances. |
| Getting a sender approved | Sender IDs, toll-free verification and 10DLC registration are requested and tracked in-app. | US toll-free and 10DLC support. |
| Email in the same account | Email campaigns and flows share the same contacts, segments and reporting. | SMS-focused. |
| Consent & opt-outs | Consent stored separately for marketing and transactional, automatic STOP handling, permanent suppression and content screening. | Opt-out handling is standard across the category. |
| API access | Developer API and webhooks for sends, contacts and events. | Available on most platforms — check their developer docs. |
The EZ Texting column reflects that company's publicly stated positioning at the time of writing, not a test of their account. Plans and features change — check their own website before deciding.
Why businesses choose Xellvio
One account, 190+ countries
No separate provider for international traffic.
Journeys, not just blasts
Keyword replies, welcome series and win-backs run automatically.
Everything in one place
Pages, forms, lists, campaigns and reporting under one login.
When EZ Texting may fit you better
No tool wins every situation. These are the cases where we would tell you to look at EZ Texting instead.
- You only text US numbers and want a plan-based bill.
- You already have a separate marketing stack you are happy with.
Moving from EZ Texting to Xellvio
Create your account
Sign up free, get starter credits and send a test campaign to your own numbers.
Bring your contacts and consent
Import a CSV with consent dates and source, and load your opt-out list as suppressions.
Get your sender approved
Request a sender ID, toll-free verification or 10DLC registration in-app and track its status.
Rebuild your best flows
Start from a template for welcome series, keyword opt-ins and win-backs, then adjust the copy.
Want a hand with the move? Talk to us or start from a template.
Common questions
How fast can large sends go out?
Xellvio sends at up to 5,000 messages per minute, with live delivery counts while the send is running.
Will my opt-outs carry over?
Import them as suppressions and they are respected permanently across every campaign.
Try Xellvio next to EZ Texting
Create a free account, get starter credits and send a real campaign to your own numbers before you move a list.